The Fifth™
The Fifth Element of Luxury Living
AI Wellness Delivered:
Home Comfort
Discretionary Precision
For building partners
Beyond the Expected
Pool tables and golf simulators no longer differentiate
Recovery does.
The Fifth™ delivers what trophy buildings cannot replicate: clinical-grade recovery
Private. Discreet. Embedded.
Why Partner With The Fifth™
Scalable: proven MSO structure replicates across portfolio
Quiet Power: amenity that accrues value without operational burden
Zero CapEx: flat marketing fee, no infrastructure cost
Zero Risk: no clinical or regulatory exposure
Not a spa
Nor a concierge gimmick
This is science
Protocols refined over decades
Zero compromises. Zero explanations needed.
Key Implications
Scalability
Proven MSO/PC structure + easy to replicate logistic engine = scaling across any jurisdiction
Quiet Power
Amenity Service Agreement (ASA) position wellness as an "invisible" asset—silent delivery like room service, accruing value to the building without operational drag
B2C
  • Physician-supervised care
  • Efficient booking & arrival
  • Full discretion with home comfort
  • Optimized wellness
B2B
  • Flat co-marketing fee per building mo
  • Variable co-marketing fee per member mo
  • Zero CapEx
  • Zero clinical or regulatory exposure
Quiet Luxury Demands Invisible Infrastructure
Turnkey Integration
We install. You open doors. Residents experience perfection.
Zero Operations Burden
Our team. Our protocols. Your building's signature.
Physician-Supervised Care
Board-certified. HIPAA-compliant. Zero liability.
The Fifth™ exists where wellness meets privacy
Where recovery is not advertised but understood
For Developers Who Demand Differentiation
Select Properties Only
Limited installations. Selective partnerships.
Your residents deserve what others cannot access.
Revenue Without Retail
No scheduling chaos. No spa desk.
Pure amenity value that elevates your offering.
Immediate Differentiation
From contract to completion in months.
Your building joins an exclusive roster.
They want it!
Pearl House Residents Poll
85% Strong Interest
Demand Validation
$250 Price Sweet Spot
Resident validated optimal price point
50% Ready to Book within 90 days
Purchase Intent
5
Signature Modalities
Cryotherapy. Compression. Contrast. Infrared. Hyperbaric.
0
Retail Experience
No bookings. No upsells. No explanations required.
24/7
Resident Access
Delivered with absolute discretion
For Visionary Developers
We partner with three building types.
New developments seeking the unmatched edge. Established towers elevating their amenity suite. Luxury conversions requiring instant credibility.
If your project demands the extraordinary, we listen.
Compliance
CPOM-compliant MSO/PLLC Structure
Physician Oversight
HIPAA Alignment
Human-in-the-Loop AI
Quarterly Safety + Protocol Audits
The Fifth™
Partner with the Fifth™
Designed for New York's most discerning developers
Building principals and development partners